Job Details

A company is looking for a Research Analyst for a Salesforce Marketing Cloud migration project.Key ResponsibilitiesProvide technical and analytical support for the Salesforce Marketing Cloud migration projectConduct current-state discovery of the legacy Marketing Portal and support data mapping and performance baseline analysisPrepare reports and presentation materials for IT leadership throughout the migration lifecycleRequired QualificationsMinimum of two years of experience in a business environment, including relevant internshipsFamiliarity with Salesforce Marketing Cloud or comparable marketing technology platformsHands-on experience with digital marketing platforms and web analytics toolsAbility to analyze campaign performance data and design A/B testsWorking knowledge of systems development lifecycle (SDLC) and Agile methodologies